Client philosophy

A bank's success is closely linked to the success of its clients. VP Bank therefore focuses on long-term client relationships and active feedback management.

Long-term partnerships

Wealth and wealth management are personal matters. In times of diversity and interchangeability, advice and trust are of the utmost importance. VP Bank therefore attaches great importance to personal and long-term client relationships.

In keeping with its fiduciary DNA, VP Bank has established itself over the years as an experienced partner for financial intermediaries. As their valued partner, it ensures that they can focus entirely on their clients. A modern infrastructure, distinctive expertise, and a high level of processing competence provide the necessary competitive advantage. VP Bank also makes its distinctive expertise, personal advice, and international network available to private individuals.

Goal-based advice

As an experienced expert in wealth management and investment advice, VP Bank supports its clients in achieving their financial goals. A goal-based and holistic approach to consulting is at the forefront. The advice is personalized and supplemented by the latest technologies.

Client opinion counts

VP Bank measures client satisfaction at regular intervals and derives measures from this. The last survey, conducted by an independent institute, was carried out in 2024 and published in January 2025. More than three-quarters of participating private clients and more than two-thirds of intermediaries were satisfied or very satisfied with VP Bank.

Overall satisfaction of private clients

According to the survey, more than three-quarters of private clients who took part are satisfied to very satisfied with VP Bank overall. This represents an increase of 6 percent compared to the 2019 client survey. The highest levels of satisfaction were achieved in the areas of accessibility, personal client advisory services, and client service. Three out of four clients are satisfied to very satisfied with the advisory and support services provided. Almost half of private clients stated that they would proactively recommend VP Bank to others. This score puts VP Bank in a very good position compared to the rest of the industry.

Overall satisfaction of intermediaries

Of the intermediaries who participated in the survey, a good two-thirds said they were satisfied to very satisfied. The analysis shows that good client service is linked to factors such as accessibility, reliability, and trustworthiness, but also to good terms and conditions. From the intermediaries' perspective, VP Bank stands out in particular for its personal touch and reliability.

In addition, VP Bank actively manages client feedback on an ongoing basis. The feedback collected and analyzed on services and the quality of client care is used to continuously optimize the range of services offered.